# Uncategorized

May 20, 2020

In [Uncategorized](/content/category/uncategorized/index.html)

By [Lacey Skinner](/content/author/lskinner/index.html)

## [How to Create A Brand Name](/content/how-to-create-a-brand-name/ "How to Create A Brand Name"/index.html)

A good brand name is important especially if you are wanting to engage with consumers. Not sure where to begin? Here are a few tips to get you started.

First, what is a brand?

A brand is an experience with a consumer that distinguishes an organization, product...

May 20, 2020

In [Email Marketing](/content/category/email-marketing/index.html), [MailChimp](/content/category/mailchimp/index.html), [Marketing](/content/category/marketing/index.html), [Uncategorized](/content/category/uncategorized/index.html)

By [Lacey Skinner](/content/author/lskinner/index.html)

## [Why You Should Have A Growing Email List](/content/why-you-should-have-a-growing-email-list/ "Why You Should Have A Growing Email List"/index.html)

Email lists are an important part of your business whether you know it or not. But, why?

They are a form of direct communication between you and your customer.

With all of the social media algorithms on Instagram and Facebook today, there is no guarantee your customer...

[5 Thoughts on User Experience](/content/5-principles-user-experience/ "5 Thoughts on User Experience"/index.html)

May 31, 2016

In [Uncategorized](/content/category/uncategorized/index.html), [UX](/content/category/ux/index.html), [Web Design](/content/category/web-design/index.html)

By [admin](/content/author/siteadmin/index.html)

## [5 Thoughts on User Experience](/content/5-principles-user-experience/ "5 Thoughts on User Experience"/index.html)

"You Are Not Your User"
The ability to empathise is recognized as a crucial soft skill that web designers, writers and managers require. However, empathy needs more than an intellectual understanding. - from Empathy Requires Experience
It is easy to get caught up in the "this is they way..."